Yoshida Brothers x Japanese Modern Culture: Manga

Manga (=comic books) is a great industry in Japan as well as it forms one of the modern Japanese cultures.

Since 2005, the sales of manga itself has been slightly decreasing. But, it is still a huge industry and the annual sales in 2011 was 390 billion Japanese Yen (about $3.9 billion). Manga also influences other media and cultures in Japan. Many TV drama and movies has been made based on the stories from Manga. Toys, apparels and other products related with Manga also makes big sale.

This Japanese modern culture, Manga features Tugaru-Samisen!!

As you know, Tsugaru-Shamisen is a Japanese traditional music that Yoshida Brothers and Agatsuma play. They use a Japanese traditional musical instrument, Shamisen, a three-strings instrument played with a plectrum.

The Manga “Mashiro No Oto (Sound Of Snow White)” by Ragawa Marimo is about young Tugaru-Shamisen players, and introducing the Japanese traditional cultures through the story. Interestingly, the characters indicate that Yoshida Brothers and Agatsuma are popular in Japan.

Here is the promotion video of “Mashiro No Oto”. Agatsuma’s song was used in this video.

Moreover, this Manga “Mashiro No Oto” got the Excellence Award at the Japan Media Arts Festival 2012. The reason for award was this Manga shows the beauty of Tsugaru-Shamisen’s sounds through the soundless medium, Manga.

Yoshida Brothers had not known about this Manga until Ragawa Marimo released it. But when they realized this Manga, they has supported “Mashiro No Oto” by hosting events with Ragawa and playing their songs for the Manga fans.

Image from Kodansha

Image from Kodansha

“Mashiro No Oto” also made unique campaign with Yoshida Brothers. If you purchase the deluxe edition of the latest “Mashiro No Oto”, you can get special CD including Yoshida Brothers’ “Storm”.

Yoshida Brothers – Storm

If you like this song, you can get it from the album “Best of Yoshida Brothers“.

We will let you know future information about the topic of Yoshida Brothers and “Mashiro No Oto”.

Yoshida Brothers Webpage
Domo Music Group Website

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